The voting system ensures that everyone’s favorite houseguests get the most money to gamble with in the High Roller’s Room. And it’s as easy as sending a few quick texts every day until voting closes for that week. Text your favorite player’s name to 97979 before 9:00 a.m. PST on Wednesdays.
People 18 years old and older can vote up to 10 times each week for whichever players they choose.
In June 2021, ahead of the Season 23 premiere, executive producer Allison Grodner told Parade that the idea is for houseguests to feel like they’re on vacation. A casino online was a natural addition to the house.
“It’s beach club meets casino,” she said. “Think Monte Carlo meets Vegas. It’s going to feel like a boutique hotel with a casino vibe. Big Brother has always been about taking chances in high stakes.”
Watch Big Brother on Sundays, Wednesdays, and Thursdays at 8 p.m. EST on CBS.